Corporate goal: to build first-class enterprises create Chinese famous brand

Brand spirit: all the families and auto parts

Brand positioning: building famous brand of China Lead the radiator industry development

Business philosophy

Enterprise idea: a high starting point with the person this, high-tech quality first

Management policy: quality first, market first, walk the road of brand management;

Business purposes: integrity management, customer first

Management idea: to survive the quality, credibility and development, service for reputation, management efficiency

Product positioning

Product series: cold radiator

Brand mark: because professional So reliable

The enterprise management

Management concept: people-oriented, achievement life

Management mode: humanized management + target stimulus

Enterprise spirit: development, discipline, efficient, pragmatic, innovation, refinement; Pursuit of perfection has no end;

Service concept: creating efficient high quality service Let customer satisfaction is the goal we pursue